Pilgrim's Progress: Riding a 3T Exploro from Florence to Rome
Florence to Rome on the Via Francigena, an ancient pilgrimage route starting in Canterbury. Emilio has a mission of his own
Read more
Gebas and Leyva ravines, a Murcia western | Rouleur Explore
Who would have thought that in Murcia, in the South-east of Spain, you could find yourself in the setting of a Hollywood Western?
Read more
REFINED EVERYDAY ESSENTIALS
KINTO | NOW AVAILABLE
GEAR
Desire Selection | THE BEST TOOLS FOR CYCLISTS
WINTER ESSENTIALS TO KEEP YOU RIDING
WINTER PROTECTION
THE ROULEUR COLLECTION
TIMELESS ESSENTIALS - NOW BACK IN STOCK
Shop now
HX-One Tool Kit
£120
Delta Sunglasses - White
From £149
Canister Bar Bag
£44.99
Commute Backpack - Navy
£139.99
Tin Plate Shield
£35
Molecule Cardholder
From £45
Air Speed Helmet - Matt White
£179.99
Furion 2.0 Helmet
£180
Valeco Helmet
£125
Bar Bag - Black
From £99.99
The Desire Emporium was built by cyclists to bring together the coolest cycling brands under one roof. From curated clothing capsules, to exceptional lifestyle products and perfect gifts.