Desire: Rapha Custom – creativity made easy

Desire: Rapha Custom – creativity made easy

Custom kit is nothing new but Rapha are bringing creative ease to the masses with custom kit design software

custom Desire Gear kit Rapha

Since it was teased way back in 2018, Rapha have been rather quiet about their custom kit concept and now we know why. Following extensive testing with amateur race teams, Rapha have returned to the table with a refined and perfected version of their initial fully custom offering.


The relatively concise range features both of the popular Classic and Pro-Team ranges, for both men and women, with a promise to expand this over the coming months. Their second silver bullet, is the fully custom design software, aiming to remove the hassle of team kit orders and to unleash untamed creativity from its customers.

 

We’re happy to admire what’s been created so far, but for more information, head over to rapha.cc/custom

The wrap-up

  • Orders can be as few as 5 units with a bulk discount applied to larger runs
  • 8 week turn-around time
  • Classic and Pro-Team ranges available in phase 1
  • Fully custom design software for clubs/teams to create their own kit.
For more on Rapha, we covered the release of their Gavia jacket last year, read the story: here
custom Desire Gear kit Rapha

READ MORE

'I do enjoy winning' - Bella Holmgren on beating the best, targeting Grand Tours and juggling it all

'I do enjoy winning' - Bella Holmgren on beating the best, targeting Grand Tours and juggling it all

The Canadian was not expecting to be winning road races while still a teenager, but already she's demonstrated that she's one of Lidl-Trek's strongest climbers. 

Leggi di più
‘I stressed I’d never win a bike race’ - How Lewis Askey has finally become a winner

‘I stressed I’d never win a bike race’ - How Lewis Askey has finally become a winner

The Briton is likely to be a contender in a breakaway and punchy stages of the Tour de France, should as expected he be selected...

Leggi di più
I know what I’ll be doing after retirement: I’ll be on the chicken farm, by Pieter Serry

I know what I’ll be doing after retirement: I’ll be on the chicken farm, by Pieter Serry

Soudal Quick-Step’s current longest-serving rider, Pieter Serry, was born and raised on a chicken farm in Flanders, Belgium. Though he'll leave the team at the...

Leggi di più
Tour de France 2024

Tour de France 2025 predictions: who will be the stand-out riders in the 112th edition?

Best guesses at who will come out on top during the three weeks in France

Leggi di più
Final Tour de France podium 2024

Tour de France favourites 2025: who will win the yellow jersey?

A look at who the bookmakers are backing to win the general classification at this year's Tour

Leggi di più
Is Marlen Reusser now the biggest rival to Demi Vollering at the Tour de France Femmes?

Is Marlen Reusser now the biggest rival to Demi Vollering at the Tour de France Femmes?

After her victory at the Tour de Suisse, the Movistar rider has announced herself as a serious contender for the yellow jersey 

Leggi di più

READ RIDE REPEAT

JOIN ROULEUR TODAY

Get closer to the sport than ever before.

Enjoy a digital subscription to Rouleur for just £4 per month and get access to our award-winning magazines.

SUBSCRIBE