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‘It’s about looking forward, not looking back’ - British Cycling’s strategy for Tour of Britain success

British Cycling has taken over the Tour of Britain and Women's Tour after SweetSpot's collapse. CEO Jon Dutton outlines their plans for both races.

By India Paine

Photography by SWPix.com

27 MARCH 2024 | UPDATED 11.41 PM BST

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Rouleur Issue 144 — The Tour Issue
In printIssue 144

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The Tour Issue

Le Tour de France: a race defined by colour, passion and history, whose drama and romance continue to shape the identity of cycling’s greatest stage.