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The toughest women's race in history: Ore Ida

Its sponsor was a potato snack maker and it was run by an ex-Marine who knew little about cycling. How the Ore Ida race became a beacon of hope for women's cycling.

By Isabel Best

Photography by Jim Safford

Racing

14 APRIL 2021 | UPDATED 11.45 PM BST

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Rouleur Issue 144 — The Tour Issue
In printIssue 144

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The Tour Issue

Le Tour de France: a race defined by colour, passion and history, whose drama and romance continue to shape the identity of cycling’s greatest stage.