
From model to role model: Miles Baker-Clarke and Cycling Culture Club
Miles Baker-Clarke is building Cycling Culture Club, a hub determined to make cycling a place where everyone can see themselves.

A cultural history of sunglasses in the pro peloton, from 19th-century origins to modern symbols of rider identity, brand culture, and personal style.
Join today for daily race updates, exclusive content and access to new collection launches.
Le Tour de France: a race defined by colour, passion and history, whose drama and romance continue to shape the identity of cycling’s greatest stage.


Le Tour de France: a race defined by colour, passion and history, whose drama and romance continue to shape the identity of cycling’s greatest stage.
Le Tour de France: a race defined by colour, passion and history, whose drama and romance continue to shape the identity of cycling’s greatest stage.


Le Tour de France: a race defined by colour, passion and history, whose drama and romance continue to shape the identity of cycling’s greatest stage.