
From model to role model: Miles Baker-Clarke and Cycling Culture Club
Miles Baker-Clarke is building Cycling Culture Club, a hub determined to make cycling a place where everyone can see themselves.

Bodywear from Ashmei, Endura, POC, Rapha and Warsaw; footwear by Gaerne, Sidi and Shimano
Sidi Shot Bahrain Merida limited edition – ‘have fun’
Ashmei Merino Carbon jersey…
…and bib shorts to match
… and socks too
Cool as… Shimano S-Phyre RC9
Retrofur jersey from Warsaw, designed in France, made in Italy
Pro bib shorts
Design classic: POC Octal with Aspire sunglasses
Toasty: Brevet insulated jacket from Rapha
Brevet bib shorts
You spin me right round: Gaerne G Stilo
Custom pad sizing, broad straps: Endura Pro SL
Model: Malcolm Jeffries
Location: Ace Hotel, Shoreditch
See more from Ashmei, Endura, POC, Sidi and Shimano at the Rouleur Classic
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Le Tour de France: a race defined by colour, passion and history, whose drama and romance continue to shape the identity of cycling’s greatest stage.


Le Tour de France: a race defined by colour, passion and history, whose drama and romance continue to shape the identity of cycling’s greatest stage.
Le Tour de France: a race defined by colour, passion and history, whose drama and romance continue to shape the identity of cycling’s greatest stage.


Le Tour de France: a race defined by colour, passion and history, whose drama and romance continue to shape the identity of cycling’s greatest stage.