Last year’s training brings last year’s results, so the saying goes, and the WorldTour teams are acutely aware that in order to keep progressing and improving, each new year has to contain some form of new stimulus. That goes for not only the training but for every aspect of the setup, down to what the riders wear. New kit designs might not make them go actually faster – though Uno-X’s zipperless jersey might disagree – but they give the teams a fresh look and that’s as important as anything for a psychological edge. Just ask a team mechanic about the effect of boxfresh bar tape on a rider’s state of mind.
So, with the season about to kick off again, all the teams have now done their new kit reveals. Let’s take a look at who’s wearing what in 2025, starting with the one everybody was waiting for…
EF Education-EasyPost
According to Rapha, the 2025 design celebrates the “grit and guile of EF Pro Cycling athletes as diamonds forged under pressure”. It also of course pays homage to the argyle pattern of the original Garmin-Slipstream team.
Rapha says the kit was developed in collaboration with the athletes themselves – a “collective of talismanic individuals”. The athletes are, in signature Rapha heroic language, “a rare species, forged out of the terrain and the sport they inhabit… pushing themselves to ride faster, further and higher. Grit turns to glory, calloused hands and scars signal the sacrifice that shapes them.”
EF’s kit always contains hidden gems or ‘Easter eggs' and 2025’s edition is no exception. All the signs are there for another really stylish/outlandish Giro changeout kit – mandatory to avoid a clash with the maglia rosa. But will it top 2020’s Rapha x Palace cartoon duckfest collab which then hatched into dragons for the Tour?
Jayco Alula and Liv-Alula-Jayco
Next up, Australian brand Maap’s entry into the WorldTour has produced a kit that has been universally praised to the rooftops. Grey shorts are a first for the WorldTour and, unlike AG2R’s pre-Decathlon brown ones, 100% of people love them. Maap has got it just right with the jersey too: the deep 'Midnight' blue and rich violet 'Aurora' are designed to recall the sunsets of the Alula desert of Saudi Arabia and the Aurora Australis or Southern Lights. According to the brand, there are also "influences from the world of professional cycling such as motion blurred photo finishes and wind tunnel testing".
And in a nod to owner Greenedge's long history in the pro peloton – Australia's first pro cycling team is heading into its 14th season – there are flashes of green dotted throughout the logos on the kit. In kit terms at least, it’s likely to be Aussie rules in 2025.
UAE Team Emirates
Tadej Pogačar will of course be wearing the rainbow jersey in road races in 2025, but what will the rest of his team look like? Well, some have speculated that the clean white of the UAE jersey needs to differentiate itself more from the very similar young rider’s jersey at the Tour de France – though surely a Tour changeout kit would have solved that – and that’s why the 2025 version now features black sleeves, as it did before last year’s ‘pure white, pure speed’ version. But this time the sleeves have a novel dipped-in-ink look, fading into a cloudy grey towards the wrists in the long-sleeved version of the jersey, instead of the plain black set-in sleeves of the 2023 version.
It’s arguably not the sharpest-looking jersey in the peloton, but it’s certainly distinctive and, with 2025 jerseys going for swirling energy rather than straight lines, it's bang on trend. And it’s not only different from the white jersey at the Tour, but it also ensures that Tadej’s rainbow jersey will stand out.
Team Visma-Lease a Bike
Like last year, Wout van Aert, Jonas Vingegaard and Marianne Vos will “proudly” wear yellow and black in 2025, alongside some new teammates such as Pauline Ferrand-Prévot and Simon Yates. The team claims that by keeping the full design unchanged, they “reinforce their recognizability and continue to build their brand”.
Just as before, the jersey features the rising hexagon pattern that symbolises the power of the beehive – which the team says is a mentality of collaboration and alignment that makes it unstoppable. However, there is one change that was played down when the kit was launched: instead of the Agu logo of Visma’s regular apparel supplier is a YB Yellow Bee logo, which suggests the team has dropped Agu and has taken over production itself, using another manufacturer so far unnamed.
Decathlon-AG2R La Mondiale
Another team that has taken over the production of its own kit is Decathlon-AG2R La Mondiale. Last year Van Rysel – a Decathlon subsidiary brand and the producer of the team’s bikes and helmets – said it planned to bring the team’s apparel in-house and it has done exactly that, taking it away from Rosti.
The design itself is not markedly different from last year’s, but bear in mind that AG2R’s kit was redesigned mid-season last year in line with Decathlon’s global rebrand. The colours are the same but it’s not so obviously the galaxy with stars as it was before. The colours are more blocky without the same fade transitions. Van Rysel says the new jersey was developed in a wind tunnel and its design “pays homage to the thrill of speed”. The brown shorts seem to be gone for good.
Arkéa-B&B Hotels
Even though the revolving Van Rysel door might have ejected them from B’Twin village, a new one has opened for Rosti at Arkéa-B&B Hotels. With an ‘Excalibur’ jersey reinvented to celebrate the new partnership, the team is reaffirming its Breton identity. In Arthurian legend, the mythical sword is embedded in a rock in the enchanted forest at Brocéliande, so Excalibur motifs decorate the side panels of the jersey, while the four white stripes of the old Breton flag – the once-controversial Gwenn-ha-du that was a symbol of the Breton separatist movement – appear under the arms.
Marco Saggia, Rosti's general manager, said: "We’re very proud of this cooperation and partnership which confirms the continuity of Rosti in the WorldTour for the next season. We found in the team Arkéa-B&B Hotels important values and truly an opportunity to grow up together… we’re in great shape for new successes."
XDS Astana
Everybody wants to know what the new bikes from Chinese brand XDS, Astana’s new sponsor, will be like. In the meantime, here’s the new kit from Biemme, which has had a minor redesign. Of course, the base colour is still the sky blue of the Kazakh flag – though in photos it looks more like a baby blue now – but the black and gold abstract patterns around the bottom of the jersey, which represented veins of mineral stone, have gone. Now there are splashes of red and lime green around the shoulders with dark blue marbling where the veins of minerals used to be. The team hasn’t revealed what these represent, but the brighter colours give the jersey a lift with a fresher, lighter look. On the team’s social media was the line: “Definitely, we look great in this new 2025 kit!”
Cofidis
For the first time in living memory, the French Cofidis team’s kit includes colours that aren't red, white and blue (if you exclude the yellow sun that was part of the logo for years) or at least two out of those three colours. For 2025 Basque brand Etxeondo has brought in an unexpected maroon to go with the old red, adding yellow sleeves. It has already divided opinion, but to the experienced eye, the connoisseur of late 20th-century pro cycling, the new jersey recalls that of the Casino team – which, ironically, after a change of sponsor, would become AG2R, Cofidis’s French rivals in the WorldTour.
At the moment the team’s Look bikes, newly adorned with Campagnolo components, are still painted in the Mondrian palette, which doesn’t include maroon, but perhaps we’re about to see a special Mondrian maroon team edition livery unveiled in the near future. Let's hope so.
Canyon//SRAM
The Canyon//SRAM jersey is literally a highlight of the women’s WorldTour, and in 2024 the ‘harmonic riff’ soundwave-inspired jersey with its purples, blues, reds, pinks and greens lit up the season with Kasia Niewiadoma wearing it to victory in the Tour de France Femmes avec Zwift.
For this year’s edition, designer Mckenzie Sampson has created another masterpiece with a new 'infinitum’ concept, taking cues from the “energy flow that riders experience in a bike race”. Starting with waves of coral, pink, red, turquoise and purple as the base, refreshed graphic elements and textures are overlaid. There’s an added logo from new headline partner Zondacrypto, plus SRAM, and Zwift, whose annual Zwift Academy competition gives amateur riders the chance to win a contract with the team. A winning design.
Red Bull-Bora-Hansgrohe
Red Bull-Bora-Hansgrohe will debut an all-new kit from Specialized, already the bike supplier for the team, led by four-time Vuelta winner Primož Roglič. Now, replacing former clothing sponsor Sportful, it says it has "brought that same obsession for performance to race day apparel."
According to the press release the clothing is made from "ultra-low weight, and exclusive aero fabrics... no material has tested faster in Specialized's famous WinTunnel." A white has been added, extending across the jersey from the back to the aero fabrics of the shoulders and arms. At the front, the white contrasts with the familiar dark blue, where the three name sponsors, Red Bull, Bora, and Hansgrohe, are displayed. This is a tasteful design that’s not the most bold or distinctive but there’s no doubting its style.
Movistar Team
Another team with a completely different jersey from last year is Movistar, with white replacing the blue tones of recent years. According to kit partner Gobik, it’s inspired by “digital brutalism” and stands out for its “typographic collage and vibrant colours, delivering a bold and modern aesthetic that ensures the team won't go unnoticed.”
Gobik says the garments supply advanced aerodynamics, ultra-lightweight and optimal compression. “Features such as the four-way Stretch fabrics and the chamois pads Graphene technology ensure that riders enjoy maximum comfort and performance.” The men's team will debut the new design on January 18 at the Tour Down Under, while the women's team will start their season at the Challenge de Mallorca on January 25.
Intermarché-Wanty
Intermarché-Wanty was at one time infamous for 1990s-inspired fluoro with a lot of logos – and matching fluoro bar tape. Now, in the WorldTour and the team of Eritrean star Biniam Girmay, things have got a little more serious and definitely more corporate. For 2025, in collaboration with its clothing supplier Verge Sport, it launched a kit that “undergoes a striking transformation, with a revisited, modern design that uniquely represents the identity of the team and its major partners.”
The Belgian team’s new colour palette is a fairly standard red, white, and black, but the right sleeve features tiny bolts of lightning, symbolising the “lightning-fast equipment of the Intermarché-Wanty riders, in particular the Cube Litening C:68X bikes.” But the fluoro isn’t gone forever: it has moved over onto the left sleeve as “a nod to the past”. The team will debut the new kit at the Down Under Classic on January 18 and then the Tour Down Under from January 21-25.
Picnic-PostNL
Formerly DSM-Firmenich-PostNL, the team announced a new title sponsorship for 2025 with Dutch online supermarket Picnic, which will run for the next four years. The team will operate with three programmes under one umbrella – men, women and development – and all will wear the new two-striped kit from Nalini, which displays the colours of Picnic (red) and PostNL (orange).
It’s not by any means the only dark blue kit in 2025 (Lidl-Trek, FDJ-Suez etc), but the orange GT40 stripes do set it apart and it has to be one of the most effective uses of bright colours on dark blue in the peloton.
Ineos Grenadiers
Ineos Grenadiers and Gobik continue their collaboration with a jersey that seamlessly combines elegance and functionality, in the words of the Spanish brand, which also clothes Movistar and FDJ Suez in 2025. The design hasn’t changed too obviously, but Gobik says the 2025 kit “introduces subtle yet significant improvements, such as an orange accent on the left arm to enhance safety during training” – which is a sensible idea assuming they won’t be training in the UK. Additionally, a more prominent white stripe up the back of the jersey “reinforces the team’s visual identity”.
It is, according to José Ramón Ortín, CEO and co-founder of Gobik, a blend of aesthetics, technology, and performance.
FDJ-Suez
While we’re talking about Gobik, let’s have a look at the 2025 kit it’s making for FDJ Suez, with whom Dutch superstar Demi Vollering has signed. That’s been big news, and in more big news for FDJ Suez, Nike recently announced it would be the team’s lifestyle apparel provider – the only cycling team with which it’s involved. Nike already has a personal sponsorship deal with Vollering.
But the Gobik kit, in which the team will be racing, “reflects a philosophy of constant evolution through a liquid design that symbolizes creativity and progress,” according to the brand. It has lost the angular lines of last year’s version and is overall darker blue – one of the classiest, and most French-looking, designs out there. The men’s Groupama FDJ kit is similar, based on the French tricolor but, for us at least, not quite as cool.
Lidl-Trek
When Lidl replaced Segafredo as the team’s title sponsor midway through 2023, a kit that was an instant classic was born – slightly against the odds.
Kit supplier Santini rightly points out that this is an iconic jersey that’s as memorable as the victories it represents: over 18 “unforgettable” months, the original Lidl-Trek kit became synonymous with triumphs at the Tour de France, Tour of Flanders, and Giro d’Italia. Now, as Lidl-Trek celebrates its most successful season to date, the team is gearing up for 2025 with a design that Santini promises will not just to look better, but will deliver even greater results.
The yellow sleeve has moved over from the right to the left – perhaps with training rides on the right side of the road in mind, like Ineos Grenadiers’ kit – but at a glance it’s the same blue, red and yellow goodness.
Fenix-Deceuninck
Annemiek Van Vleuten joins the Belgian team as performance mentor for 2025, but the former world champion will be guiding riders to achieve their full potential rather than winning races – so you won’t see her in any of the three kits that have been unveiled for the new season.
According to the team: “Our title partner Fenix, which makes innovative materials for interior design, is a ‘brand of colours’, representing a wide spectrum of creativity and identity. Together with [kit supplier] Ale, the team will bring this concept to life through striking designs. In addition to the iconic Verde Comodoro and the established team blue, the 2025 season will introduce a new colour: Rosso Namib!”
Thanks to the UCI’s allowance to switch outfits up to three times per year, all three colours will appear at different moments through the season, both in and around the peloton.
Human Powered Health
Human Powered Health’s new Pactimo kit for the 2025 racing season isn’t a huge departure from the 2024 version, but since it’s up there with the best looking – and goes especially well with the Factor bikes that are painted in the same colours – why change it?
The Human Powered Health logo takes centre stage on the front of the jersey with a large version of the brand’s bolt logo dominating the rear of the jersey. Partners Wahoo and HumanGO – an AI-driven digital training platform from Human Powered Health – are featured on the upper chest. Pactimo, Black Inc and Factor Bikes are named on the sleeves with long-term supporters Acura and Kelly Benefits also featuring on the front view.
The new apparel will debut in competition at the Santos Tour Down Under on January 17.
AG Insurance-Soudal
Another favourite that stays mostly unchanged is the kit of AG Insurance Soudal. The jersey features the traditional blue, with the green of title sponsor AG Insurance getting more prominence, alongside a lighter shade of blue as a nod to the team’s history. All of this comes together in a “flowing, fusion pattern designed to emulate the motion of a passing cyclist,” according to kit supplier Castelli, who will remain the official sponsor for the next two seasons.
Team rider Ashleigh Moolman Pasio says: “Our new jersey for 2025 is here and I really love the fresh new design featuring green accents that pop and celebrate the colour of AG Insurance. We can’t wait to stand out in the peloton this season!”
Soudal Quick-Step
Castelli also makes the kit for the men’s Soudal Quick-Step team, which matches the AG Insurance Soudal design but mostly replaces the green of AG with the red of Soudal. Both kits are designed by Castelli graphic designer Luisa Menini, who says: “I wanted to add in a fresh feel and experimented with a lighter blue fade and when this was presented to the team, we formulated a pattern that would allow us to give a nod to the great history of this famous team. I then looked to integrate the red of Soudal in a natural way, such as that seen for the T-Rex outfit used at last year’s Vuelta, which also gave the perfect canvas on which to place the team’s sponsors’ logos.”
Now in its 23rd year, the team is aiming for its 1,000th victory in 2025. “It would be really great to achieve this incredible milestone in this beautiful kit”, says Soudal’s Mikel Landa.
SD Worx-Protime
The classic pink, purple and orange has deepened for 2025 to a mostly purple background. The yellow and pink have migrated to the shoulders of the jersey. In a trend that we’re seeing in many 2025 designs, the angular edges of the different colours have been dropped for swirlier patches. Not only that, the new jersey features a Pop Art-style newspaper print pattern within the colours which, according to the team, “pays homage to the stories and moments that define us”. They may not have Demi Vollering any more but they still have a superstar kit, which in our view looks even better with the new print effect. Rider Mischa Bredewold describes it as “sleek but colourful, bursting with energy. It’s a very cool and professional jersey full of life. Its character fits the team perfectly.”
Uno X Mobility
It’s described as ‘ketchup and mustard’ in various places on social media – and many people would say that’s a pretty tasty combination. Whatever you think of the colours, Uno X is known for innovation – think ultra-aero bike and also the amazing story of Tour polka dot jersey wearer Jonas Abrahamsen, who gained 20kg in order to go faster – and the 2025 jersey is suitably different and not just because of the colours’ resemblance to what you might put on a hot dog. Its Fusion Tempo jersey is zipperless, saving crucial watts. The riders will of course have more traditionally designed options available, but this is an interesting extra tool at their disposal.
